Little Ray tried again and again on that day.
Just when it seemed there was no way
For him to stay very long in the air,
He disappeared from sight up there!
(“The Amazing Flight of Little Ray”)
Perseverance with HTML and CSS lends professionalism to writing websites.
Any writer who has brought a book to completion has demonstrated perseverance and patience. Writers also have the literacy that is required to research, study and develop new tech understandings. Those who have the imagination to write, also have the ability to creatively apply trending technology to the marketing, promotion and sale of books. A mastery of the standard technology behind website design can carry a writer to a new level of professionalism with their book writing websites and other web writing applications. Tech literacy is merely an expansion of a writer's already advanced skills with human language. The applications of HTML and CSS to book marketing and promotional strategies are compatible with the POD industry and with Traditional Publishing. Writers are expected by every type of publishing house to participate in book promotions and marketing efforts in order to earn the attention of mainstream for their books. V. R. Duin encourages colleagues to explore the benefits of technology in pursuit of their creative writing goals.